Tempur-Pedic
Worked with the team to design the first ever retail store of Tempur-Pedic. Our main objective was to engage, invite, and inspire consumers — with a greater use of lifestyle photography and copy that stresses both the sensory and emotional connection to better sleep. The approach makes a strong, unique brand statement that’s conversational, approachable, and at times even playful, using color saturation and proprietary graphic elements to lend brand character and encourage customization of the shopping experience.
Retail Store Window Display
Designed and presented a modular window display that features key products of Tempur-Pedic. It's also designed to engage consumers and invites them to visit the store. I worked with architects, contractors, and printers to make this design come to fruition.